The new Director for Athletics and Recreation at Whatcom Community College, Rob Pedicone, has high hopes and expectations for the athletic programs – including in the classroom.
“I want to see one of our teams lift an NWAC trophy…the other thing is to improve our academic standards,” Pedicone said.
Pedicone knows from his experience that student-athletes represent the school even when they are off the field. Born and raised in Puyallup, Washington, he was a member of the Viking basketball team before graduating from Puyallup High School in 2009.
Formerly Green River College’s Recreation and Athletics Coordinator, Pedicone was drawn in by the success of Orca Athletics in the past and intrigued by what it could be in the future.
“I just enjoyed my Bellingham experience so much and I only heard great things about Whatcom Community College,” he said.
Pedicone graduated from Western Washington University with a bachelor’s degree in Business Management and Missouri State University with a master’s degree in Sports Management.
One of his goals is to improve the marketing of Whatcom’s teams. It was difficult during COVID-19, but he has a plan.
Pedicone explained, “We have a great opportunity to really spotlight our programs by getting more out of digital marketing and advertising…getting more people to the games and supporting our programs.”
Most important to Pedicone is helping students grow and mature as people. “The number one priority for me is making sure all our students are successful…making sure they get the academic resources they need…that’s doing everything in our power to help them mature and grow.”
As a former athlete, Pedicone knows when emotions erupt during competition it is important to keep your composure and follow through with your role on the team. He feels this can help him mentor student-athletes to navigate the balance between school and sports.
“When you’re facing adversities, a lot of growing has to happen, but I think I can share my experiences and help them grow in their maturity on and off the field.”
Carlos Melendez, another addition to the faculty in his first year as Women’s soccer coach at Whatcom, has loved working with Pedicone.
“Rob has been awesome, been there for any question I have, and I have a lot because I am new as well,” Melendez said.
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